Bruce Rossmeyer's Destination Daytona is the Home of Bruce Rossmeyer's Daytona Harley-Davidson. The 109,000 sq. ft. showroom is massive. Bruce Rossmeyer's sells thousands of motorcycles, genuine HD Motorclothes apparel, parts, accessories and so much more. During the course of an average non-event day , the dealership and surrounding property sees an average of 500-750 visitors and/or customers. During an event, such as Bike Week or Biketoberfest, which are synonymous with Destination Daytona, the average attendance is 500,000 during the ten-day Bike Week and 125,000 during the four-day Biketoberfest.

With retail shops like On The Fringe Leather, Daytona Official Gear and Bruce Rossmeyer's Outlet store; Destination Inn & Suites, a luxury hotel; full service restaurants The Pig Stand & Houligan's; and specialty shops like the Trike Shop and Asylum Tattoo and full bar/nightclub/pub Saints & Sinners...there's always something to see...something to do...and something to buy at Destination Daytona. In addition to live music every weekend at Saints & Sinners Pub and major concerts at the Coca-Cola Pavilion, Destination Daytona hosts Bike Night every Thursday at Saints and a Motorcycle & Car Swap Meet the second Sunday of every month. Add to these activities...fashion shows, The Ormond Beach Chamber Of Commerce's Carnivale, demo motorcycle rides and benefits for charities such as MDA and Camp Boggy Creek. If you're interested in retail space at Destination Daytona or vendor opportunities during events contact Dean Pepe at dpepe@brucerossmeyer.com